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A revelatory look at how our environment unconsciously yet dramatically shapes the judgments and decisions we make every day
Most of us go through life believing that we are in control of the choices we make—that we think and behave almost independently from the world around us. But as Drunk Tank Pink illustrates, the truth is our environment shapes our thoughts and actions in myriad ways without our permission or even our knowledge. Armed with surprising data and endlessly fascinating examples, Adam Alter addresses the subtle but substantial ways in which outside forces influence us—such as color’s influence on mood, our bias in favor of names with which we identify, and how sunny days can induce optimism as well as aggression. Drunk Tank Pink proves that the truth behind our feelings and actions goes much deeper than the choices we take for granted every day.
- Sales Rank: #77464 in Books
- Brand: Alter, Adam
- Published on: 2014-02-25
- Released on: 2014-02-25
- Original language: English
- Number of items: 1
- Dimensions: 8.40" h x .60" w x 5.40" l, .50 pounds
- Binding: Paperback
- 272 pages
From Booklist
It’s commonly known that a lot of police departments and detention centers use a certain shade of pink in their cells because the color is believed to have a calming effect. But the color pink isn’t the only thing that affects how we behave; there are dozens of factors that influence our thoughts and beliefs. Consider the compass, for example: the earth’s surface is horizontal, and there’s no need for north to be above south, but the association of north with up and south with down has some very interesting repercussions (such as people’s tendency to prefer to travel south rather than north to go to a store, because north is uphill). Or consider this: people with names that begin with the letter K were responsible for 10 percent of donations for Hurricane Katrina relief efforts, but for only 4 percent of donations “to all disasters before Katrina.” An intelligent, often surprising exploration of the way cues of all varieties (sounds, colors, images, symbols, and more) shape the people we are, for better or worse. --David Pitt
Review
"Adam Alter's book will change the way you look at our world."
--Dan Ariely, New York Times bestselling author of Predictably Irrational
"You'll laugh, you'll gasp, you'll shake your head in disbelief as Alter shows you that we are all, to some degree, balls in a giant pinball machine. If you want to see the bumpers -- and regain some control of your destiny -- read this delightful book."
--Jonathan Haidt, author of New York Times bestseller, The Righteous Mind
"Alter not only explains the source of many cognitive quirks, but convincingly argues that comprehending them affords a better understanding of broader behaviors, from cyclical poverty to altruism... In Alter's hands, case studies take on new life... as he fluently moves between psychology, medicine, and cultural history, offering surprises to readers at many levels of expertise."
--Publishers Weekly
"With remarkable clarity and subversive humor, Alter presents a radical new perspective on human nature."
--Paul Bloom, author of How Pleasure Works
"Adam Alter has collected the most wonderfully strange and surprising nuggets of recent psychological research in one book. I guarantee you'll be want to share the incredible anecdotes in Drunk Tank Pink with friends."
--Joshua Foer, New York Times bestselling author of Moonwalking with Einstein
"Drunk Tank Pink is a smart and delightful introduction to some of psychology's most curious phenomena and most colorful characters."
--Daniel Gilbert, New York Times bestselling author of Stumbling on Happiness
"Reading Adam Alter's book about the many ways our perceptions are affected is so compelling that it put me in a seriously suspicious frame of mind...he seems to realize that his material does not require much to make it fascinating--not even a fancy font."
--The Smithsonian (a "Notable Book")
"Popular NYU psychology and marketing professor Adam Alter has composed a fascinating tome about the hidden things that make us think, act, and feel the way we do. The debut result will please readers of Malcolm Gladwell and other writers about unexpected wonders. Editor's recommendation."
--Barnes & Noble (A "Book of the Month" and "Editor's Recommendation" book)
"Alter's findings are intriguing...he peppers his text with illustrative anecdotes, incidents, studies and characters, making the book highly readable and informative."
--Kirkus Reviews (A Kirkus Recommended book)
Advance Praise for Drunk Tank Pink:
�"Alter not only explains the source of many cognitive quirks, but convincingly argues that comprehending them affords a better understanding of broader behaviors, from cyclical poverty to altruism... In Alter's hands, case studies take on new life... fluently moves between psychology, medicine, and cultural history, offering surprises to readers at many levels of expertise."
—Publishers Weekly
\
"Solid, down-to-earth insights into why we think, feel and act the way we do."
—Kirkus
"In this fascinating book, Adam Alter tells us about the forces that shape our thoughts and actions. More than you would ever imagine, your life is influenced by factors such as the first letter of your name, the average climate of our country, and whether you are in the presence of the color pink. With remarkable clarity and subversive humor, Alter presents a radical new perspective on human nature."
—Paul Bloom, author of How Pleasure Works
�
"Adam Alter has collected the most wonderfully strange and surprising nuggets of recent psychological research in one book. I guarantee you'll be want to share the incredible anecdotes in Drunk Tank Pink with friends."
—Joshua Foer, New York Times bestselling author of Moonwalking with Einstein
�
"Drunk Tank Pink is a smart and delightful introduction to some of psychology’s most curious phenomena and most colorful characters."
—Daniel Gilbert, New York Times bestselling author of Stumbling on Happiness
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"Reading Adam Alter's book will change the way you look at our world. Seemingly banal things will begin to mean more than you ever realized."
—Dan Ariely, New York Times bestselling author of Predictably Irrational
�
"You'll laugh, you'll gasp, you'll shake your head in disbelief as Alter shows you that we are all, to some degree, balls in a giant pinball machine. If you want to see the bumpers—and regain some control�of your destiny—read this delightful book."
—Jonathan Haidt,�Author of The Righteous Mind
�
"A fascinating compendium of the hidden currents that influence our thoughts, beliefs, and actions."
—Gary Marcus, New York Times bestselling author of Guitar Zero
About the Author
Adam Alter is an assistant professor at New York University’s Stern School of Business. His work has been featured in the New York Times, the Economist, the Huffington Post, Wired, Slate, the Atlantic, and the Wall Street Journal, among other major publications. He lives in New York City.
Most helpful customer reviews
51 of 51 people found the following review helpful.
I was disappointed
By Huck DeVenzio
I like to learn about why we behave as we do, especially when the influences are unexpected. After seeing a positive review in a respected magine and testimonials from people whose writings I admire, I eagerly ordered Drunk Tank Pink.
But I was disappointed. To me it is a string of interesting research results presented as unquestioned explanations. While there is thorough footnoting, the author offers little discussion of conflicting research, alternative possibilities, or cause vs. correlation. It's anecdotalism with a scientific underpinning. I would have liked more details or less certainty, including something to substantiate the research that provided the book's title. Surely there must be another side to the research suggesting that the presence of a yin-yang symbol on a questionnaire led white American students to adopt "thought patterns more typical among Chinese people" when predicting the weather. And the attribution of "subliminal priming" to differences in attitudes seems a throw-back to discredited marketing tales.
I liked the studies described, but would have appreciated a more skeptical or more complete presentation of them.
57 of 61 people found the following review helpful.
"When a person is given a name, his gods accept it."
By Amelia Gremelspacher
According to this book, that may be case, but not so much for people. Alter presents research revealing that names will prompt assumptions of wealth, intelligence, age, and race. Even having a name difficult to spell may evoke more negative affect. These data are only one aspect of this book which explores the effect of color, race, status cues, symbols, and even locations and warmth on human behavior.
This book does not stop with anecdotal or statistical evidence. The author cites experiments, many ingenuous, to test the theories of influence. Some studies are classic such as the one in which a teacher declared eye color to best and found social changes in the children. The children with the preferred eye color started acting superior and in fact performed better on tests. Then switching the announcement of preferred eye color switched behavior to its opposite. Other experiments are more obscure such as the finding that champion chess players will play a riskier game against very attractive, female experts than they would play against similarly matched men.
Whether familiar or esoteric, the research in this book are fascinating and well assembled as well as compelling. The prose is clear and entertaining. This is a book for learning more about the human condition. I believe the information in this book can be useful, and the reading is a pleasure. And if you are planning to have a room with potentially violent people in it, paint it Drunk Tank Pink, a "non-drug anesthetic."
37 of 40 people found the following review helpful.
Insights and ideas that will make you question the very world around you
By Kyle Hugall
This book is absolutely packed with incredible insights and ideas relating to the way certain forces that surround us affect the way we think and behave. The examples put forward are truly awe-inspiring and surprising, resulting in a hugely entertaining and thought-provoking read.
Through a lens of robust scientific research, Alter explores a fascinating array of topics and stories from across the globe. Whether his subject is a nasal spray that claims to enhance human relationships, or the flow of time as interpreted by an Australian Pormpuraaw Aborigine, or even the pain-anesthetizing properties of money, Alter delivers his findings in a compelling and engaging way.
The clarity of Alter's writing, the sharpness of his insights and the sheer kaleidoscopic breadth of the stories he explores makes for a gripping read that will change the way you think about the world around you and its effect on your life.
Funny, weird, surprising, provocative, shocking and downright disturbing, Drunk Tank Pink is a must-read for anyone who has even the faintest interest in the riddles of life and what decoding them could mean for the future of humanity.
See all 99 customer reviews...
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